MASTICAR is an iconic gastronomic fair in Argentina that brings together chefs and producers from all over the country in a unique meeting for lovers of good food and good drink. I was summoned by Sebastián Gagín and Marina Pla to be part of the design team for this edition.
The project includes the design and development of a brand and a complete system with printed and digital material. Archigraphy and signage of the event in exterior, interior, positions and entrances to the auditoriums. Tickets, bags, pins, aprons, pencils, postcards, digital and printed catalogs, flyers, brochures, tote bags, T-shirts, notebooks and cookbooks. We also designed the website and the digital pieces that were screened in the auditoriums.
